It allowed brands to achieve their. With the evolution of technology, new marketing platforms began to emerge. Traditional marketing became a secondary option for new-age companies when digital marketing was introduced. It allowed brands to reach their target audience at a much lower cost with a better conversion rate.
Later on, all companies in the world adopted digital marketing to increase their reach. Three decades ago, marketers were starting to add the term digital marketing to their vocabulary and game plans. It's a practice that took off with the rise of the Internet and accelerated thanks to the growth of social networks and smartphone technology. In general, digital media offer much better ways to stay in touch with your audience and establish connections with them.
Any digital channel of a company or company to market or promote products and services to consumers is called digital marketing. With the advent of digitalization, it has been observed that the crowd of buyers in the markets gradually decreased, and now more and more people are buying online for themselves and their families. Digital Scholar is led by Sorav Jain and co-founder Rishi Jain, pioneers in the field of digital marketing. After analyzing the current state of digital marketing, let's now look at how it has evolved over the years using examples of some important milestones in its history.
It has trained more than 60,000 students and more than 25 companies in digital marketing through online and offline channels. So what does the future hold for digital marketing? While it's impossible to say for sure, current trends point to a greater interest in chatbots and AI, as marketing methods for customers. A concerted transition to digital marketing was more important than ever, especially for marketers who were targeting a younger audience. Digital Scholar blogs address numerous aspects of digital marketing and help you gain intensive ideas about different domains of digital marketing.
Now, let's take a look at some digital marketing statistics that show the profound growth that digital marketing has experienced after its evolution. In simple terms, digital marketing is the promotion of products via the Internet or any form of electronic medium. With the onset of the pandemic, there has been an increase in demand for digital marketing services. Digital marketing helps digital marketers and brand owners better understand their sales and engagement rates.
Video marketing has become an important factor for companies designing their digital marketing strategy. Professionals who work in different industries are familiar with digital marketing with which companies have experienced great growth. Taking into account the above statistics, digital marketing has grown profoundly and will continue to grow more and more, year after year.